Articles
Writings about internal communication strategy, leadership messaging, employee experience and workplace culture. For comms leaders, HR professionals, and anyone curious about how organisations speak to themselves.

AI in Internal Communication: Useful Tool or Just More Noise?
AI can personalise comms, automate admin, and surface insight — but it can’t build trust. This piece explores how to use AI well without losing what really counts.

How Internal Communication Has Changed - And What It Still Needs
Internal communication has evolved — but not always in the right direction. This piece reflects on what’s shifted, what matters now, and where good support can make a difference.

Why Internal Communications Needs Outside Help
In a noisy, complex workplace, internal communication needs more than good intentions. This piece explores how external help can create clarity that sticks.

What’s your Purpose?
Purpose is not a poster on the wall. It is the reason people care, try, stay and grow. This piece explores what purpose looks like in practice — and why it matters.

An employee engagement revolution? Not exactly.
Engagement doesn’t live in a dashboard. This piece explores why surveys are just the start — and how real progress comes from trust, dialogue and doing the work.