Articles

Writings about internal communication strategy, leadership messaging, employee experience and workplace culture. For comms leaders, HR professionals, and anyone curious about how organisations speak to themselves.

Purpose At Work
Rich Rich

Purpose At Work

Purpose isn’t a slogan. It’s what makes work matter. This piece explores how employees connect to meaning – and what leaders need to do about it.

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Employee Engagement And Behaviour Change
Rich Rich

Employee Engagement And Behaviour Change

What does engagement really mean if no one changes how they behave? This piece explores why comms that drives action matters more than comms that scores well — and how to influence behaviour without sounding like a poster.

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What’s your Purpose?
Purpose Rich Purpose Rich

What’s your Purpose?

Purpose is not a poster on the wall. It is the reason people care, try, stay and grow. This piece explores what purpose looks like in practice — and why it matters.

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