Articles

Writings about internal communication strategy, leadership messaging, employee experience and workplace culture. For comms leaders, HR professionals, and anyone curious about how organisations speak to themselves.

The Thinking Leader: Metacognition in the Age of AI
Rich Rich

The Thinking Leader: Metacognition in the Age of AI

Discover why the most future-ready leaders aren’t just tech-savvy—they’re thought-savvy. This article explores metacognition as a critical leadership skill in the age of AI, helping internal communicators and senior leaders sharpen their self-awareness, decision-making, and strategic focus.

Read More
Don’t Let The Robots Write Alone
Rich Rich

Don’t Let The Robots Write Alone

AI can write content. But can it write with integrity, empathy, and trust? This piece explores how communicators can partner with AI without losing their voice—preserving tone, meaning, and editorial standards in internal communications at scale.

Read More
The New Communicator: Human-Led, AI-Supported
Rich Rich

The New Communicator: Human-Led, AI-Supported

What does the future of internal communications look like? This forward-thinking piece introduces a new model for communicators—where AI provides speed and scale, but humans bring the strategy, empathy, and narrative judgment that matter most.

Read More
Is Purpose a Luxury?
Rich Rich

Is Purpose a Luxury?

Is purpose just another buzzword—or the beating heart of a connected workplace? This article unpacks what organisational purpose really means, how it’s communicated internally, and whether true alignment is only available to companies with privilege and bandwidth.

Read More
The Quiet Power of Staying
Rich Rich

The Quiet Power of Staying

While others jump ship, some choose to dig deeper. This reflective piece celebrates the unsung power of staying—how presence, consistency, and long-term leadership can drive change from the inside.

Read More
Purpose At Work
Rich Rich

Purpose At Work

Purpose isn’t a slogan. It’s what makes work matter. This piece explores how employees connect to meaning – and what leaders need to do about it.

Read More
Employee Engagement And Behaviour Change
Rich Rich

Employee Engagement And Behaviour Change

What does engagement really mean if no one changes how they behave? This piece explores why comms that drives action matters more than comms that scores well — and how to influence behaviour without sounding like a poster.

Read More
What’s your Purpose?
Purpose Rich Purpose Rich

What’s your Purpose?

Purpose is not a poster on the wall. It is the reason people care, try, stay and grow. This piece explores what purpose looks like in practice — and why it matters.

Read More